Mysuru on the block – The Hindu

Good Earth has continued to launch new block-print collections yearly—every distinctive, lovely, and rooted in craft traditions. The Building Blocks of Good Earth collection focuses on a curated set of the model’s most iconic designs, prints which have formed the vocabulary of Indian block printing and grow to be a part of its design legacy. These are actually being revisited, reimagined, and documented in depth.

The craft begins properly earlier than a block touches material. Every design is a considerate play of arithmetic and poetry, every color and motif a bit of a bigger jigsaw puzzle, conceived to be carved into blocks and layered in print. Over the years, the model has expanded the vocabulary past conventional Mughal-inspired motifs, making a wealthy language of advanced flora, fauna, and architectural varieties that evolve whereas retaining their essence.

Among its most beloved designs is Periyar, first launched in 2004. This tropical aesthetic—unprecedented in Indian block printing—moved away from the conventional Sanganeri model and in direction of giant-scale motifs of banana palms and riverine flora. Its enduring recognition lies in the steadiness of daring imagery, technical mastery, and timeless enchantment. Alongside Periyar, designs like Nishaat, Fergana, and Mysore have grow to be central to Good Earth’s universe.

The traveller’s palm stays certainly one of the most distinctive motifs, alongside Mysore’s ceremonial elephants, Periyar’s verdant palms, and Nishaat’s whimsical cypresses—motifs that carry new varieties, meanings, and cultural tales into block printing.

The 2025 version of Mysore introduces espresso berries, a extra fluid traveller’s palm, playful sweet-cane stripes, and a refreshed palette anchored by madder rose and funky aquas. The format provides motifs extra respiratory area, including motion, modernity, and freshness to a design liked for over a decade.

The Mysore mattress assortment is priced from ₹3,200 to ₹18,000. This season additionally marks the launch of Luminous Kashi, a festive assortment celebrating Banaras’ luminous cultural heritage by tableware, décor, textiles, and extra.