Aurora Mobile (JG) Plans Crypto Investment Strategy

Aurora Mobile (JG), a Nasdaq-listed advertising and marketing expertise supplier, is the newest publicly traded firm to plan a treasury technique that features cryptocurrency investments.

The Shenzhen, China-based firm’s board accredited an initiative to transform as much as 20% its money and money equivalents into BTC and different digital belongings. The investments might embrace bitcoin

, ether , Solana’s sol and sui amongst different tokens, it mentioned Wednesday.

Aurora goals to “preserve and enhance asset value while supporting its strategy to expand market coverage,” it mentioned in a press release.

In its newest quarterly earnings report, Aurora reported money, money equivalents and restricted money totaling 113.6 million yuan ($15.8 million), suggesting it may make investments some $3 million in bitcoin and different crypto.

The technique emulates that of a number of different firms which have revealed plans to amass bitcoin in current weeks.

The firm’s shares jumped in pre-market buying and selling following the announcement, buying and selling almost 10% larger at $12.10.

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