Corporate Clients Hold Up to 15% of Assets on Mercado Bitcoin, Exchange Exec Says

Kaumi GazetteCryptocurrency27 September, 2025

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Corporate purchasers, primarily small and medium enterprises, account for between 10% and 15% of all property beneath custody on Mercado Bitcoin, Brazil’s largest crypto trade, in accordance to Daniel Cunha, the agency’s head of company improvement.

“These companies barely move more than 10% of their holdings at any given time,” Cunha informed CoinDesk in an interview on the trade’s DAC 2025 convention. “They’re here to hold, not trade.”

The companies are primarily utilizing bitcoin to shield their money reserves from international volatility, he mentioned, citing rising concern over inflation, foreign money devaluation and geopolitical instability.

The development grew when corporations like Strategy (MSTR) began adopting bitcoin as a company treasury asset. Strategy now holds 639,835 BTC, making it the world’s largest company holder of the cryptocurrency. Publicly-traded corporations, as an entire, maintain over 1 million BTC, however how a lot small and medium enterprises maintain isn’t recognized.

Cunha didn’t reveal the precise figures these corporations had been holding on Mercado Bitcoin. Brazil has a historical past of cryptocurrency adoption, rating fifth in Chainalysis’ Global Crypto Adoption Index, but it solely has one publicly-traded firm holding BTC, Méliuz. OranjeBTC is about to quickly checklist on Brazil’s B3 trade to change into the nation’s largest publicly traded company holder of the cryptocurrency with $400 million in its treasury.

Cunha mentioned these corporations aren’t chasing yield or experimenting with altcoins, however slightly are focusing on BTC and stablecoins like USDT and USDC to handle their treasuries. These holdings serve conservative, cash-management functions slightly than speculative performs.

The rise in institutional exercise can be having a facet impact: it’s lowering the general volatility of crypto markets, Cunha mentioned. That’s making bitcoin a extra interesting choice for treasurers, even asthe enterprise phase in Brazil continues to be simply beginning to undertake crypto.

“The big guys in Faria Lima? They’re on the sidelines,” he mentioned, referring to the monetary district in Brazil’s largest metropolis São Paulo typically in contrast to Wall Street. “They haven’t moved yet. It’s all waiting to happen.”



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