England quick bowler Tymal Mills has been denied permission by the England and Wales Cricket Board to show his OnlyFans account brand on his bat throughout The Hundred cricket event in August 2025. Mills, who has performed 16 T20 internationals and was half of England’s 2022 World Cup-winning squad, joined the subscription platform to share content material about his life as an expert cricketer.The 33-yr-outdated left-arm quick bowler has not displayed the OnlyFans brand in his two appearances in The Hundred this season. The ECB’s resolution stems from OnlyFans not aligning with the household-pleasant nature of The Hundred event.When asserting his platform membership, Mills said: “It’s all about sharing my passion with you in a new way.” He additional emphasised that his channel would give subscribers “a closer, more personal look into life as a professional cricketer.”Mills, who holds the document because the main all-time males’s wicket-taker in The Hundred, maintains that the fabric on his OnlyFans channel is “completely safe.”The quick bowler has already made vital contributions in the present event, demonstrating his worth to the Southern Brave group. In their opening match, he secured figures of 3-22 and scored essential six runs to assist his group obtain a one-wicket victory over Manchester Originals.OnlyFans operates as a web based platform the place content material creators can share pictures, movies, and dwell streams that subscribers can entry by month-to-month subscriptions, suggestions, and pay-per-view choices. The platform retains roughly 20% of the charges, with creators receiving the remaining 80%.
Poll
Should sports activities leagues enable athletes to advertise their private manufacturers on platforms like OnlyFans?
While OnlyFans is broadly identified for internet hosting grownup content material, it’s not solely devoted to such materials. The platform helps varied content material creators throughout totally different fields and pursuits.This state of affairs mirrors an identical case from May 2025, the place British canoeist Kurts Adams Rozentals confronted suspension from competitors. Rozentals, who competes in particular person canoe slalom, was suspended by Paddle UK following issues about his social media posts, forcing him to decide on between his Olympic aspirations and his OnlyFans account.Mills is reported to grasp the ECB’s resolution concerning the emblem show restriction. The ruling displays the rising intersection between skilled sports activities, private branding, and content material creation platforms, as athletes discover new methods to attach with their viewers and diversify their revenue streams.The ECB’s stance emphasizes their dedication to sustaining The Hundred’s household-pleasant picture, at the same time as skilled athletes more and more interact with varied social media and content material platforms to construct their private manufacturers and join with followers in new methods.This growth happens as The Hundred continues its mission to draw new audiences to cricket, notably households and younger followers, whereas balancing the evolving panorama of skilled sports activities and digital content material creation.