Neglect Elon Musk and Dogecoin. Musk’s Dad Targets $200M With MUSK IT Token.

Elon Musk’s dad is selling a memecoin that capitalizes on the household identify to lift upto $200 million for varied engineering tasks, regardless of the father-son duo apparently being estranged.

Errol Musk, alongside enterprise accomplice Nathan Browne, will formally again the “MUSK IT” token with the formidable aim of building the Musk Institute, a brand new for-profit assume tank that Errol goals to spearhead, per Fortune.

The Musk Institute plans to “transcend rockets” and construct flying autos and different scientific pursuits. It’s unclear how Elon Musk will likely be concerned on this, if in any respect.

“I’m the top of the household. It actually began with me in our household—I’ve been ‘Musking It’ for years,” he instructed Fortune, dismissing any considerations about leveraging his surname for this venture.

The Musk Institute plans to collaborate with the Aristocracy within the UAE to foster modern engineering tasks, although specifics on timelines or venture particulars are nonetheless forthcoming.

A Center East-based crypto firm initially launched the token in December. Errol and Browne have been later onboarded and connected themselves after conceiving the thought for the Musk Institute.

MUSK IT boasts a $25 million market capitalization as of Friday, CoinMarketCap knowledge reveals, with $79 million in buying and selling volumes and a 130% value rise up to now 24 hours. The token was issued on Solana platform Pump.enjoyable, its contract tackle reveals, with one billion tokens in circulation.

Token knowledge reveals 44,000 MUSK IT holders and the highest ten addresses maintain over 20% of the token’s whole provide — cumulatively price over $7 million at present costs.

It zoomed from 1 cent to twenty cents shortly after Fortune’s publication on the low liquidity and muted buying and selling volumes and is again to only over 2 cents throughout Asian afternoon hours.

Nonetheless, the specifics of how “Musk It” will function, significantly its “tokenomics,” stay shrouded in thriller. Neither Errol Musk, Browne nor the Musk It web site offered detailed insights into the token’s construction or distribution plans.

Errol’s promotion is the newest in an extended record of so-termed superstar tokens, or usually short-lived memecoins that journey the hype of a recognized persona earlier than finally dying out.

As such, one of many circumstances laid out by Errol and Browne earlier than the partnership was that the MUSKIT token “can’t be a pump and dump.”

However regardless of the gap from Elon Musk’s tasks, the Musk It web site prominently options a number of of his improvements — from a SpaceX rocket to a Tesla Cybertruck with solely a “Mars Base; Opening Quickly” be aware on the homepage.