Vishvesh store relaunch offers one-stop luxury interiors in Chennai

Under a sunlit glass roof, with the pristine blue Chennai sky overhead, Dhruv V. Patel, 33, sits at his favorite spot in his store, now unfold over 3,000 sq. ft, away from the bustling visitors close to Cathedral Road. Patel talks concerning the relaunch of the Vishvesh store and that they’re on to one thing — “luxury home furnishing”.

The family-run Vishvesh has been a pioneer in that area, in the town, for over 5 many years. When it involves selecting curtains for properties, Dhruv says, “It’s no longer just about privacy, but also about dressing up the home, to make it look beautiful and feel luxurious.”

The store has expanded its focus now to incorporate rugs, beddings and furnishings. It showcases a big selection of custom-made material and rugs (sourced from Jaipur and Mirzapur), handcrafted carpets, premium wallpapers (Armani Casa, Mayflower, Sabyasachi, amongst others), and assertion furnishings items, which they’ve simply begun manufacturing.

Armani/Casa pays tribute to Emily Dickinson’s iconic backyard with a poetic wall overlaying impressed by the wildflowers she cherished. 

First launched in 1971 by Dhruv’s grandfather Jashbhai Patel, and named after his father Vishvesh, the store offered curtain materials. It is now managed by Dhruv and his brother Harsh.

From 150 varieties then, {the catalogue} has expanded to 500-600 choices at this time. The change displays evolving buyer calls for for numerous textures and up to date types. “Customers don’t always know what they want; they just want a house. The real credit goes to architects and interior designers,” he says.

Dhruv V. Patel (far proper) along with his father and brother Harsh.

‘Luxurious, one-stop solution’

The thought is to “offer a luxurious, one-stop solution by bringing together multiple brands, giving each segment a significant space to be displayed properly,” he says, since “limited areas per brand often mean customers have to visit multiple times to make selections, which can be inconvenient.”

Vishvesh’s {custom} cloth lounge chair.

From polyester, cotton, and viscose mixes to silk and pure linen, the store displays a robust concentrate on cloth. Curtains are priced between ₹600 and ₹60,000 per metre of material whereas wallpapers begin at ₹55-₹70 per sq.ft. “For the curtains, we work with a mix of well-established Indian and international brands to cater to diverse tastes and requirements. Our long-term Indian partners include Atmosphere and Vaya from Bengaluru, Ara Deco from Delhi, and Pure Fine Fabrics (an associate of Asian Paints). Internationally, we source from Clarke & Clarke (U.K.), Didar (Iran), Elites, and Nobilis (Paris), to ensure that our customers and architects get premium options. For wall coverings, we collaborate with Arte, Harley Quinn, Elites, Noblis, and Armani Casa,” he says.

Premium silk wallcovering by Omexco.

Besides hand-tufted carpets, accent tables impressed by nature, and upholstered furnishings items, there’s additionally a devoted bedding part, in collaboration with Delhi’s Sheers of India, that supply unique handmade bedding and pillows.

Curated style

Chennai’s home-buyers started shifting in direction of luxury items post-pandemic, he says, including that the market remains to be nascent. Besides Casagrand real-estate chain, Vishvesh has labored on present flats with Tulip residences.

Vishvesh’s custom-made rug.

Architect Indu Sugumar, of I and S Studio in Ok.Ok. Nagar, who has been working with Vishvesh for over 25 years and has extensively used their merchandise in her residential tasks, has designed the brand new retail store over eight months. Dhruv ensured sustainability was woven into the renovated area through the use of LED lighting, and greater than 70% of previous plywood in the false ceiling to keep away from wastage. Stretch ceilings create the phantasm of pure mild, whereas choose wall coverings, together with CMO Paris and Armani, add opulent textures — some with animal prints.

In addition to tapping into the social media viewers, Dhruv additionally plans on internet hosting small month-to-month workshops for artisans at his showroom.

Published – September 12, 2025 05:30 pm IST